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INTRODUCING Soleil – Why Soliel? THE HAIR NEEDS NOURISHMENT AND PROTECTION FROM THE ELEMENTS TO STAY HEALTHY AND RADIANT IN THE SUMMER Summer is fun, but it comes with challenges for hair. [...]

After months of having your hat perpetually glued to your head, winter is officially over and spring is here. Now that you’ve finally ditched your winter layers, it’s time to give your strands a [...]

Today your pursuit is simple, yet hard to fulfill: Coming back at the source of a simple but effective, natural & transparent beauty. Good for you and better for the environment you live in. [...]

Bio coming soon.

You Dare, We Care “Blonding has no limits when you have the right products to preserve the health of your hair.” Blonde is more than a look. It is a statement. Being a blonde [...]

With summer coming, it’s time to treat yourself to a new blowdryer! Bio Ionic’s 10x Dryer will dry your hair in less than 10 minutes! Its Patented Brushless EcoDrive Motor is [...]